BYD Experience Center - Metropole
Karachi, Pakistan | 2025
Interior Architecture
Commercial
790 SQ. YD.
7,115 SQ. FT.
BYD, the global leader in electric vehicles, proudly announces the opening of its new Experience Center at the iconic Metropole building in Karachi, Pakistan. As part of a larger renovation of this historic landmark by ALEEYA. design studio, the launch marks a significant milestone in BYD’s continued expansion across the Asia Pacific region and its commitment to shaping the future of mobility in Pakistan.
The state-of-the-art 7,115 sq. ft. showroom sets a new benchmark for automotive retail experiences in the country. The space showcases BYD’s latest models introduced to the local market, housed within a refined, immersive environment that combines cutting-edge design with thoughtful functionality.
The showroom offers a dedicated new car delivery room for an enhanced customer experience, interactive leather swatch displays for personalized interior selections, and fully operational EV charging stations to support the evolving electric vehicle ecosystem.
It also features a spacious, modern reception area with premium hospitality and Pakistan’s first rotating car display, providing a 360-degree view of BYD’s flagship vehicles.
The BYD Experience Center at Metropole Karachi is more than a showroom—it’s a symbol of innovation, sustainability, and BYD’s long-term vision for the region. As Pakistan moves toward an electric future, BYD stands ready to lead the charge, partnering with ALEEYA. design studio to showcase the journey.
In recognition of its groundbreaking design and transformative approach to retail space, ALEEYA. design studio was honored with the Best Store Award for its work on the BYD Experience Center - an accolade that underscores the studio’s role in redefining automotive environments in Pakistan.